A list of all our forthcoming events.
- April: Thursday 16th, Online Event
Time - 1000 - 1145
Presenter - Matthew Lincoln, Northern Monkey Creative Media
Topic - Don't be a Goldfish - A Guide To Help You Maximise Engagement Online
It is now proven that the human attention span has dropped to just eight seconds, shorter than that of a goldfish, so you need to pack a punch with your online presence to win clients over in an extremely short space of time. Here is how:
To allow delegates to realise that what they currently have in place for their business might not actually be working as well as they think. Hopefully they will be inspired about our ideas on how they can implement SMALL changes to their website and online presence that will make a BIG difference to their business.
Topics to cover:
- Intro to Northern Monkey
- What have Goldfish got to do with it?
- How can we overcome this and win more clients
- Take a look on how your clients currently view you online
- To include Website, Social Media, Linked In Profiles, Companies House, Registered Addresses
- Ideas on what actions you can implement
- Ideas on how you can get a further reach via digital marketing
- How to record and monitor your results
Northern Monkey Creative Media
- May: Thursday 14th, Online Event
Time - 1030 - 1145
Presenter - Fresh Perspective Resourcing
Topic - How to Treasure Your Terrific Teams and Keep Hold of Them
In an interactive and engaging session, Laura & the FP team will assist businesses with overcoming their recruitment & retention needs. They will cover some of the most important aspects of how to attract & then keep hold of your fantastic staff.
The event will be run by Laura Leyland, Managing Director, Emily Leyland and Evie Skentelbery, Brand Ambassador of Fresh Perspective Resourcing.
You will learn how to:
o Attract candidates
o Communicate with and contact candidates
o Utilise Interviewing techniques
o Retain talent
o Employee engagement
Inclusion, Well Being, Values
o Develop Company culture
o Team Build
With a "Fresh"& unique approach to recruiting, and as employers themselves, they know what a positive impact hiring the right people can have on a growing business. It should be an exciting workshop that?s focused on finding people who match your company?s values and aspirations.
This invaluable event will provide you with some key information to take back to your business.
Laura Leyland - You know when someone tells you they?re keen to climb Mount Kilimanjaro that they?re ambitious and driven. That?s Laura, the pug-mad founder of Fresh Perspective. She?s direct, determined and engaging?but also brings an element of compassion to her job that she hasn?t found in many other recruiters. Shaping the Fresh philosophy around humour, fun and positivity,
Emily Leyland - They say if you do what you love, you?ll never work a day in your life. Unfortunately, few people manage to make a career out of eating, so Emily settled to be a Director of Fresh Perspective.
Evie Skentelbery - Holding a blackbelt in recruiting as well as jiu-jitsu, Evie is the most sarcastic member of the Fresh Perspective team. Organised, supportive, honest and with excellent interpersonal skills make her perfect to be Laura?s right-hand woman in acquiring new business and promoting the Fresh brand through her creative flare for all thing?s social media.
Facebook ? https://www.facebook.com/fpres...
Twitter ? fp_resourcing
Instagram ? Freshperspectiveresourcingltd
YouTube - https://www.youtube.com/channe...
- June: Thursday 18th, Online Event
Time - 1030 - 1145
Presenter - Robert Clarke and Paul Whitfield
Topic - Buying Customers - The Truth About Online Advertising
Buying Customers - The Truth About Online Advertising That Some Digital Agencies Do Not Want You To Know About
You would be forgiven for thinking that the ?top of page? ads are reserved for the highest paying customers. The truth is that the amount you are bidding is only one of five factors that determines your ad position.
We will show you how to create a digital strategy with super relevant content that will improve sales AND reduce costs.
We will also explain why having your name in lights at the top of google may not have the desired effect when it comes to delivering a return on your investment.
SPOILER ALERT! We will demonstrate how our strategic growth model proves that you don?t need a big budget to get the returns you are looking for! Something that most companies that want you to spend more don?t want you to hear or know about.
You will leave the session with clarity on how you can stand out from the crowd, reduce your spend and increase your results.
Robert Clarke, Co-director at BrightRED, Robert oversees digital marketing activities for businesses in many different sectors. His experience in online advertising ranges from campaigns for FTSE 100 companies to sole traders.
Paul Whitfield, Following 15 years working in the business turnaround world Paul now operates a portfolio of businesses in the North West. His frustration when engaging online agencies led Paul to invest in his own agency. This experience of online advertising as a customer and also as co-director of
BrightRED provides a unique insight from both sides of the table.
Both Robert and Paul are passionate about using their combined experience and knowledge to help SMEs to develop and grow.
T: 01772 978927
- July: Thursday 16th, Stanley House 1130 - 1415
Time - 1030 - 1145
Presenter - Sarah McDowell, The Leader Centre
Topic - Do Less to Achieve More
The world is changing at a rate that is unprecedented. The demands on businesses to keep pace with that change are huge.
Faced with this challenge many leaders have simply tried to batten down the hatches and do more and the outcome is that they are stressed and at capacity but still not always delivering results.
The facts tell us that this isn?t working anymore. Despite working harder than ever our people haven?t got any more productive in the last 10 years and yet we are expected to group our businesses every year.
In this session Sarah will provide an alternative way of leading that is more suited to growing our businesses in the fast paced world we live in today which more importantly involves doing less not more. Sarah will also highlight this challenge and share what leaders are really employed to do.
In addition she?ll share the 6 things leaders should do and the 6 things leaders shouldn?t do to grow their businesses without doing more.
The outcome from the session will be a new way of working for leaders that relieves some of the pressures they face and delivers results.
Having spent 15 years developing CEO's and Directors at The Academy for Chief Executives Sarah understands the challenges of running a business. As a chair and latterly as Head of Chairman Development Sarah spent those years developing ways of resolving those challenges.
Now running her own business Sarah specialises in helping senior people who are incredibly busy and under pressure to achieve more by doing less.
Paragraph 4 ? Sarah McDowell, 07725 325104, www.theleadercentre.co.uk, https://www.linkedin.com/in/sa...
- August: Thursday 20th, Stanley House 1130 - 1415
- September: Thursday 17th, Tbc
Time - 1030 - 1145
Presenter - Daniel Bradley and Laura Dobson, Monitor
Topic - Stop Your Website Losing Leads Today! Act NOW With This Essential Strategic
We?ll share our proven methods and techniques to help you drive more search traffic to your website, keep people on your website for longer and generate more leads and enquiries via your website.
We?ll also show you how to effectively use a suite of freely available tools to measure and improve your websites performance - all in 60 minutes!
The methods and techniques we?ll share with you, if implemented correctly, will help to make your website visible to more of the right people in search results, helping to drive more targeted traffic to your website.
We?ll share our best practice advice and experiences with real users to help you keep people on your website for longer and understand how to make your content more engaging and easier to understand.
We?ll finish by showing you how to make the most of a suite of free tools we use to measure and improve website performance.
Daniel Bradley ? Digital & Account Director
Proven experience delivering a variety of digital solutions for large global PLCs through to SMEs. Providing consultancy and advice on digital strategy working with key stakeholders and senior decision makers. Joined monitor as Account Executive and developed his expertise and experience resulting in the leadership of a team of Account Managers and was appointed a Director of the company in 2017.
Laura Dobson ? Account Manager
Monitor, 2nd Floor, The Tower, Deva City Office Park, Manchester M3 7BF
Tel: 0161 743 0980
- October: Thursday 15th, Mitton Hall 1130 - 1415
Time - 1030 - 1145
Presenter - Sion Hill and Michael Lough
Topic - Mind the Productivity Gap: How to Achieve Scalable Growth
- November: Thursday 12th, Mitton Hall 1145 - 1415
- December: Thursday 10th, Stanley House 1130 - 1430
- January: Thursday 14th, Stanley House 1130 - 1415
- February: Thursday 11th, Stanley House 1130 - 1415
- March: Thursday 18th,
- April: Thursday 15th, Stanley House 1130 - 1415
- May: Thursday 13th,
- June: Thursday 17th, Stanley House 1130 - 1430
- July: Thursday 15th, Stanley House 1130 - 1415
- August: Thursday 12th, Stanley House 1130 - 1415
- September: Thursday 16th,
- October: Thursday 14th,
- November: Thursday 18th, Stanley House
- December: Thursday 9th, Stanley House 1130 - 1415
Come and join us at
OUR NEXT EVENT
Thursday 16th April
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